HOW WE LET PEOPLE EXPERIENCE PLANET MARS
To promote the Academy Award-nominated movie THE MARTIAN, we took over the Humboldt-Box in Berlin for three weeks and turned it in collaboration with the German Aerospace Center (DLR) into a Mars Science Center.
Visitors had the once-in-a-lifetime chance to train like an astronaut in an aerotrim, to walk over the Red Planet’s surface, to take a virtual flight over Mars, to visit a 3D gallery exhibiting original photos from Mars and much more. To inspire the next generation of astronauts, we additionally offered workshops for school classes.
Client: 20TH CENTURY FOX