To fight off the aliens, we built a spaceship and brought it into position at Berlin Central Station. The reason was of course Roland Emmerich‘s blockbuster INDEPENDENCE DAY: RESURGENCE.

 

For two weeks, fans were given the opportunity to explore the photo playground and its live social wall. Thanks to the fans‘ great amount of pictures, the alien invasion could be averted.

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 Client: 20TH CENTURY FOX